Tuesday, March 31, 2009
THOUGHT OF THE DAY....
If you do what you've always done, you will get what you've always gotten-BRAX
Saturday, March 28, 2009
HUF 2009 SPRING HEADWEAR
HUF has being killing it over the past seasons with the headwear. These can be bought at the Huf flagship stores in San Franciso and Los Angeles. Get it in.WHATADOSE #12
Yves Saint-Laurent does not only present black, white and grey sneakers this season. Here we give you a look at their upcoming color pack, which consists of a yellow, green and pink sneaker. All three high top sneakers come in a mix of canvas and suede on the upper. The pink and green colorways come with white heels and the yellow colorway features a black leather heel.Friday, March 27, 2009
L.A.M.B FATIN STRAPPY SANDAL
The gladiator action is continously poppin'. These are The L.A.M.B Fatin strappy sandals available at Shopbob.SHIT ON MY MIND...
I was combing the net as I do on the regular.I check Hypebeast, they're one of the illest broadcasting the illest. But I have to say, I dont agree with this post I read today. About start-up brands being to logo driven. And how you should make a name for yourself before you go slapping your logo everywhere. I think you do what the fuck you wanna do if that's your brand. If your audience is feeling the movement and buy into what the brand is giving them fuck what others feel you should be doing. My opinion. Here's the article.
I was doing the routine check of the info@ email account and went through the usual mixtape and store update spam in addition to the new brand emails. Coming on the heels of yesterday’s MMA post, ironically I came across an email for this new emerging brand, inspired by the world of MMA. The designs won’t make it onto HB, but the most noticeable inclusion in this inaugural collection were a few logo-based tees. It sort of re-ignited a previous philosophy I had come to terms with awhile ago and led to me updating my Twitter with the following “Start-up clothing brands should never make a logo tee… unless of course you’re selling it to your homies.” Pretty hastily written and with some flaws in the argument but nevertheless still an encompassing theme I think holds true. So here comes an official and more comprehensive run-down on why new brands shouldn’t make logo tees off the start.
I guess having looked at a few linesheets/catalogs, I sort of developed a disdain for new brands and logo based offerings. It’s obvious that a logo represents your brand as it should. However for the consumer, you’re essentially buying into a logo to represent what a brand’s philosophy/ethos is. Now I’m a firm believer that these things should be earned and derived over time, and any brand with a clean slate doesn’t really come onto the scene with anybody knowing anything about them. It seems difficult to captivate an audience with your direction and brand’s theme over the course of one season. To utilize a perfect example, a culturally rich brand like Supreme has instant messages associated with their Box-tee. Well not the Box tee design per-say but through association, you associate that red box logo with a brand that has been an integral cornerstone for many things from music to skate and collaboration innovation. I don’t skate nor does my Supreme wardrobe extend beyond the two tees that I was lucky enough to get, but the brand itself does have a strong meaning to me based on its pedigree. I can’t time warp back to Supreme’s early days but as a retailer first and brand second they did have grounds for their now iconic tee as a revered skate shop. I assume same deal with The Hundreds as mag-first, brand-second. To me, a brand new label just can’t have this same foundation. Not to say you can’t/won’t earn it over time, but to start off in the beginning doesn’t really fly with me I guess.
There are some cases where I think logo shit is perfectly fine, like as what I touched upon, it’s just a small run for friends… after all your friends know what you’re about right? If the graphic based logo is in itself a good design, not just your brand-name in some re-appropriated font. However I don’t see it happening that often? If you’re looking to go commercial, I guess it doesn’t really matter what you do as long as you sell sell sell. *I caught some flack for saying selling to my homies, I’m not really that cheap I swear haha If you have any comments or some holes in this argument, hit the comment section!!! K fugg, bedtime… peace. -Eugene
I was doing the routine check of the info@ email account and went through the usual mixtape and store update spam in addition to the new brand emails. Coming on the heels of yesterday’s MMA post, ironically I came across an email for this new emerging brand, inspired by the world of MMA. The designs won’t make it onto HB, but the most noticeable inclusion in this inaugural collection were a few logo-based tees. It sort of re-ignited a previous philosophy I had come to terms with awhile ago and led to me updating my Twitter with the following “Start-up clothing brands should never make a logo tee… unless of course you’re selling it to your homies.” Pretty hastily written and with some flaws in the argument but nevertheless still an encompassing theme I think holds true. So here comes an official and more comprehensive run-down on why new brands shouldn’t make logo tees off the start.
I guess having looked at a few linesheets/catalogs, I sort of developed a disdain for new brands and logo based offerings. It’s obvious that a logo represents your brand as it should. However for the consumer, you’re essentially buying into a logo to represent what a brand’s philosophy/ethos is. Now I’m a firm believer that these things should be earned and derived over time, and any brand with a clean slate doesn’t really come onto the scene with anybody knowing anything about them. It seems difficult to captivate an audience with your direction and brand’s theme over the course of one season. To utilize a perfect example, a culturally rich brand like Supreme has instant messages associated with their Box-tee. Well not the Box tee design per-say but through association, you associate that red box logo with a brand that has been an integral cornerstone for many things from music to skate and collaboration innovation. I don’t skate nor does my Supreme wardrobe extend beyond the two tees that I was lucky enough to get, but the brand itself does have a strong meaning to me based on its pedigree. I can’t time warp back to Supreme’s early days but as a retailer first and brand second they did have grounds for their now iconic tee as a revered skate shop. I assume same deal with The Hundreds as mag-first, brand-second. To me, a brand new label just can’t have this same foundation. Not to say you can’t/won’t earn it over time, but to start off in the beginning doesn’t really fly with me I guess.
There are some cases where I think logo shit is perfectly fine, like as what I touched upon, it’s just a small run for friends… after all your friends know what you’re about right? If the graphic based logo is in itself a good design, not just your brand-name in some re-appropriated font. However I don’t see it happening that often? If you’re looking to go commercial, I guess it doesn’t really matter what you do as long as you sell sell sell. *I caught some flack for saying selling to my homies, I’m not really that cheap I swear haha If you have any comments or some holes in this argument, hit the comment section!!! K fugg, bedtime… peace. -Eugene
THOUGHT OF THE DAY....
You can't do people any kind of way and expect good things to happen to you.-ME
Thursday, March 26, 2009
SXSW FREESTYLE FOOTAGE
Everybody in the house,Kanye(Amber Rose),Kid Cudi,Common,Mr.Hudson,Really Doe, Don C shit.*Big Sean putting it down.
DOOM......
Formerly known as MF DOOM (we’re guessing he dropped the MF because of Stan Lee’s crew), the metal faced rapper is back with another underground banger, Born Like This, on Lex Records with features from Madlib, Ghostface, and Raekwon. Buy itMIGHTY MOS
*Yuck, are they rappers or stripper males/outta work jerks/since they shut down chippendales.
WHATADOSE # 11
Greedy Genius introducing a new model from their collection titled the 'Ocean Runner'. The shoe is dated to release with the rest of their Fall ‘09 collection. Not alot information has been posted, but by the look of this model you can expect this being one of there top sellers. Stay tuned as we keep you posted on this model and the other colorways set to release.This are real nasty.AIR JORDAN 1 PREMIER" HARE" COLORWAY
Having already dropped a slew of colorways, the Jordan camp shows no signs of stopping as 2009 will featured more renditions of the iconic Jordan 1 than ever before. This latest mock up actually challenges the classic Air Jordan VII Hare, borrowing its colorway and mix of materials for a full blown transfer onto a new platform. Along with the vibrant print colored tongue, the kicks feature an Air Bunny logo as well as “HARE” detailing on the tongue and heel. A release is scheduled for April 11th, 2009 with a price tag of $110 USD.
LADIES... NIKE DUNK x PAULE MARROT
Nike uses “Paule Marrot’s ‘Aurore’ to inspire the Butterflies and Feathers prints on the new ‘Skinny’ Dunks, and the ‘Les Cerises’ print draped two colorways in all-over prints of Cherries on the shoes for Summer 09. ‘Les Cerises’ is adapted from the original Paule Marrot design – Bigareaux – and is inspired by the cherries sitting in front of her when she met her husband-to-be.” Awww..
via Sneaker Freaker.
MERCEDES-BENZ F-CELL ROADSTER
Mercedes-Benz has unveiled the F-CELL Roadster project. The F-CELL Roadster is controlled with drive-by-wire technology, and a joystick takes the place of a conventional steering wheel. The vehicle is powered by a 1.2 kW emission-free fuel cell system located at the rear. It could reach a top speed of 25 km/h and achieve an operating range of up to 350 km(217 mile).
"The F-CELL Roadster uniquely combines state-of-the-art technologies with the history of vehicle construction. As an allusion to the Benz Patent Motor Car from 1886, the vehicle is fitted with large spoked wheels.Moreover, the F-CELL Roadster incorporates stylistic elements from diverse eras of automotive history, such as the carbon-fiber bucket seats with hand-stitched leather covers and the distinctively styled fiberglass front section, based on the component from the Formula One racing bolides."
THOUGHT OF THE DAY...
A lot of yall still sounding like last year, the game need change and I'm the mufuckin' cashier- Drake
Tuesday, March 24, 2009
SUPREME HALF CAB/ERA
Supreme is releasing two sets of Vans on March 19th - the Half Cab and Era featuring a speckled print. Each shoe includes canvas uppers, leather lining, and leather insoles. No price details, but we’re guessing anywhere from $78-88JONES- PRAY 4 REIGN
Finally, Jim Jones’ Pray IV Reign drops today albeit amidst the return of the King Jaffe Joffer, but do not sleep. I know you’re getting tired of “Pop Champagne”, but get ready because “Blow The Bank” is gonna be hangin around for a minute. Order it now for $10.99.
BUY IT »
WHATADOSE #10
Lo-top Cotu sneaker from Superga in the blue contrasting white on the vulcanized sole. This canvas shoe is made from heavy duty indigo panels and should break in well during the spring and summer months. Rock it on the shores or the city. Available now from Oki-niThursday, March 19, 2009
ROAD TRIP PICS...
The highway to heaven.
Early morning.
Brkfst. More WHAT'S FOR DINNER pics soon.
All you can eat crawfish.
Me.
MICROWAVABLE LIFE *MMXI( *MEANS 2009)
Monday, March 9, 2009
Saturday, March 7, 2009
THOUGHT OF THE DAY...
"It is not enough to have a good mind. The main thing is to use it well." - Rene Descartes
Friday, March 6, 2009
HUMMING COMING AT CHA....
There's something coming verrry soon, that's been brewing for a while. I'll get to that in a minute. We all know spring break is upon us, and you know what that means. I myself have worked the majority of spring breaks. But my com padres and I figured what the heck, let's move around a bit. So the road trip will begin in days. Not to jump off subject, but I want to take the time to thank all who check the blog and salivate over the new hot ish. Cause I do. I promise we will continue to break new ish, and grow this conglomerate which is MICROWAVABLE LIFE. And for those who are wondering "what the hell is MICROWAVABLE LIFE"I'll explain; it's the instantaneous fast, right now life we live.It's life right now. Back to the subject at hand there's something coming please check daily cause you'll love it, I swear.
MARC JACOBS 09 SPRING/ SUMMER FOOTWEAR
Marc Jacobs’ Spring/Summer footwear delivers several new colorways in the famed designers simple sneaker designs. Along with two high top renditions, Jacobs mixes it up with three distinct lowtops including the use of quilted suede, mesh and distressed uppers. Five pairs in total have landed at United Arrow’s Beauty & Youth.
Thursday, March 5, 2009
NIKE AIR YEEZY 2009 RELEASES
After long speculations, Nike is finally releasing the anticipated Air Yeezy high top sneaker in three colors. Kanye West and Nike designer Mark Smith both design the high top sneaker, giving it a very distinctive aesthetic. The first colorway to be released in the zen grey/light charcoal color that were seen in the Nike iD Kobe Bryant commercial with Mike Epps and DJ AM. Following the release are a black/pink and tan colorway that will be available in the couple months.
WHATADOSE #9 (GROWN MAN EDITION)
This contrasting strap oxford shoe from Dries Van Noten is an example of modernization of a classic working. The shoe itself is slip on due to elasticated side panels. The brown strap is adjustable to bring a snug fit. It is not your average oxford, but does it always have to be average? Browns has them in stock now.
FUTURA LABORATORIES SPRING/SUMMER 09 COLLECTION
Futura Laboratories has released a good amount of their Spring/Summer 2009 collection.We especially like the line-up of shirts this season, coming in a variety of patterns and colorways.
The new collection is now available at the FL Shop.
REEBOK QUESTION RETRO
Major just received some of the Reebok Question Retro in classic colors that were originally released back in 1996.
Although the color combo of white and navy was originally done up to go with the Philly 76er jerseys back in AI’s younger days, with the recent trade that sent him to Detroit these colors will fit right in next to Iverson’s current jersey. This colorway of the Question features a pearlized navy toebox on a mostly white silhouette, and unique to the high top version Reebok is spelled out for you on the lace stays.
According to Major, these are limited in numbers and only available at a handful of Reebok accounts. via nicekicks
THE DREAM-LOVE VS. MONEY
The Dream drops his second album next week with features from Mr. West, Mariah, and the m.i.a. Lil’ Jon.Wednesday, March 4, 2009
Tuesday, March 3, 2009
ALIFE RIVINGTON CLUB NIKE AF 1 LOW
The Alife Rivington Club got together with Nike to collaborate on an Air Force 1 Low. The sneaker comes with a star embossed white leather upper, star embossed inside-out midsoles, buttery gum soles and of course a leather lining. The lacelock reads “Crispy”.
The Alife Rivington Club Nike Air Force 1 Low will be released in limited quantities on March 14th.
The Alife Rivington Club Nike Air Force 1 Low will be released in limited quantities on March 14th.
GREEDY GENIUS SPRING 2009 FOOTWEAR
Here is a look at the first releases of the Greedy Genius Spring 2009 collection. This first pack consists of two Cool Breeze styles, the Apache and the Sk8 Lo. As usual Greedy Genius uses a multitude of materials and colors on their footwear. The pack is exclusive to Finishline and will be released this month. via :highsnobietyDRINKLIP CUP HOLDER
DrinKlip Cup holder($25) was designed for people with small workstations. I like this idea, for the small workstations! This sturdy clip attaches to the side of a desk or table and minimizing the chance of spills.NIKE 1/2 CENT
In the 90s, Nike was always on point at creating celebrity athletes like MJ, The Kid, Sir Charles, Primetime, Bo, and Penny. Named after Lil’ Penny, the Nike 1/2 Cent is every 90s babies dream combining inspirations for each shoe in Anfernee Hardaway’s signature shoe line. These are getting scooped up fast so pick it up now off Nike.com for $190 via: daily dropTHOUGHT OF THE DAY...
"A life spent making mistakes is not only more honorable but more useful than a life spent doing nothing." - George Bernard Shaw
Monday, March 2, 2009
WHATADOSE # 8
Bottega Veneta has been using their woven leather forever and continues to use this trademark look of theirs.Their ever growing clothing collection is stronger every season and after all there is a reason, why it is the fastest growing brand in the Gucci group. Thomas Maier has been doing an excellent job expanding the collection and turning a leather manufacturer into a high fashion lifestyle brand.They are now available at Browns.
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